Brands | Onitsuka Tiger

Onitsuka Tiger

The company Onitsuka Tiger was founded in 1949 by Kihachiro Onitsuka, and began with basketball shoes. In 1977 the Onitsuka Co. Ltd. merged with GTO and JELENK, forming the ASICS Corporation. From then on, there was a clear distinction in the design of the brand. Asics still has a classic range of clothing and shoes and their strength lies in the running shoes, while Onitsuka Tiger is the more casual and trendy range, even taking iconic models to redesign them with a contemporary twist.

The collections are tailored to many tastes, and are always in step with the times. Let’s look at an iconic and timeless model: Onitsuka Tiger Mexico 66, the soft leather sneaker with suede details, available in many different colours and with the classic contrasting stripes on the sides.

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